8932 Santa Monica Blvd.
hours & phone
From the bright pink exterior to the exclusive state-of-the-art merchandise and apparel inside, Chi Chi LaRue's stands out, loud and proud, as West Hollywood's only gay-owned and operated adult boutique. Just one step in the door, and you'll see why our store is a cut above the rest. The shelves are stocked with literally every brand from Chi Chi LaRue's extensive erotic catalogue of over 2,000 DVD titles -- from the sex superstars of Rascal Video and erotic ethnic titles of All Worlds, to the classics of Catalina and the real-life military amateurs of Dirk Yates. Chi Chi LaRue's also boasts the best pricing on lube and aromas, plus wall-to-wall novelties including Fleshjack, Tenga, Lelo, Rocks-Off and Chi Chi's own Rascal line. With personally molded toys from Chi Chi's porn stars, hard cover coffee table books, sexy greeting cards, wall calendars, T-shirts, apparel, hand-crafted smoking accessories and more, Chi Chi LaRue's in the heart of Weho is your one stop shop for the perfect gift items and all your personal naughty needs!
Director, DJ and drag diva CHI CHI LARUE is one of the most recognized names and faces in the history of adult film, her fame surpassing that of even the biggest superstars she has helped create over the past three decades. Beginning in the press department for Catalina Video (a label now owned by her company, Channel 1 Releasing), it wasn't long before Chi Chi's creative spark was set afire directing some of the highest-selling releases of all time. A GayVN Award Hall of Fame inductee, multi-award winner Chi Chi LaRue has expanded her trademark name and image to everything from sex toys and candles to bottled water. All of Chi Chi's brands are sold at her novelty store, Chi Chi LaRue's, located on Santa Monica Blvd. in the heart of West Hollywood. In 2005, Chi Chi LaRue expanded her talents to DJing and now tours internationally with the porn stars from her movies, playing to sold-out clubs all over the world.